ihg x
us open 2022
IHG Hotels & Resorts Returned to the US Open Tennis Championships with a New Line-Up of Unforgettable Fan Experiences. We partnered to design, produce and execute four locations of experiences over the three weeks.
Produced @ We Are BMF
highlights
9 activations in 17 locations over 3 weeks
A US Open kickoff party fit for a champion. Cue an invite-only soiree that welcomed 1,095 guests
Surprise performance by Joe Jonas and DNCE, all of which was livestreamed to a jumbotron
With IHG One Rewards, tennis enthusiasts can access an exclusive suite curated by US Open Champion and former world No. 1 tennis player Andy Roddick











