Vevo 2022 newfronts

We partnered with Vevo to design, develop and flawlessly execute a hybrid 2022 IAB NewFronts experience to solidify the brand’s position within the CTV ecosystem in 2022 and beyond. 394+ guests and Vevo employees were in attendance to the Newfront Event. BMF turned Hammerstein Ballroom into a living room by creating lounge pods with multiple pieces of furniture that resembled Vevo’s music genre colors.

Produced @ We Are BMF

highlights

 

  • To design, develop and flawlessly execute a hybrid 2022 IAB NewFronts experience to solidify the brand’s position within the CTV ecosystem in 2022 and beyond. 

  • The goal is to focus on the U.S. audience with storytelling and digital extensions for UK, Canada, AUS and LATAM.

Vevo’s first live Newfront in over 5 years, bringing Vevo to your “living room”
Vevo’s first live Newfront in over 5 years, bringing Vevo to your “living room”
Vevo’s first live Newfront in over 5 years, bringing Vevo to your “living room”
Vevo’s first live Newfront in over 5 years, bringing Vevo to your “living room”
Vevo’s first live Newfront in over 5 years, bringing Vevo to your “living room”
Vevo’s first live Newfront in over 5 years, bringing Vevo to your “living room”
Vevo’s first live Newfront in over 5 years, bringing Vevo to your “living room”
Vevo’s first live Newfront in over 5 years, bringing Vevo to your “living room”
Vevo’s first live Newfront in over 5 years, bringing Vevo to your “living room”
Vevo’s first live Newfront in over 5 years, bringing Vevo to your “living room”
Vevo’s first live Newfront in over 5 years, bringing Vevo to your “living room”
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