POSTDATES SUMMER FOOD TRUCK TOUR POWERED BY MASTERCARD
Postmates & Mastercard collaborated to execute the Summer Food Truck Tour Powered by Mastercard - a multi - market food truck tour highlighting the new pick up feature on the app. In an effort to increase brand visibility and spread awareness, we strategically scouted high foot traffic areas in NY + Chicago markets.
Produced @ We Are BMF
Highlights
The custom wrapped food truck with city style lounges was routed to multiple locations in New York and Chicago.
We worked closely with Postmates’s merchants on featured menu items, ensuring items were instagram friendly and supported local business’.
We executed two brand tent pole moments, hosting intimate performances by, Freedom Fry, and solo artist Spencer Ludwig.
